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IPIC maintains and visits the enterprise "Define Clean Limited", the "Innovation Base of Intellectual Property for Small and Medium sized Enterprises"
On May 22, 2024, the IPIC Intellectual Property Innovation Alliance team maintained and visited the SME IP Innovation Base, a small and medium-sized enterprise intellectual property innovation hub.
Professor Shirly Ling, President of IPIC, and Mr. Dewitt Chik, Vice Chairman, personally walked into "Define Clean Limited".

The IPIC team was received by "Define Clean Limited". Both parties will exchange and discuss on the current production and operation status, intellectual property protection, technological innovation and development, and market demand of the enterprise.
"Define Clean Limited" is a green technology startup that develops, manufactures, and sells personal and home cleaning and disinfection powders without disposable plastic packaging. By removing the most important component (over 98%) of daily cleaning agents - water - and turning it into a pack of powder, the volume and weight of the product are only 2% of those on the market, making it convenient for storage and transportation. Taking inspiration from daily food, the PhD team in food science and chemistry analyzes its molecules and properties by extracting natural ingredients such as plants and minerals. "Define Clean Limited" also won the Excellence Award in the "IPIC Hong Kong Science and Technology Innovation Competition" at the SME IP Innovation Base Small and Medium sized Enterprise Intellectual Property Innovation Base.

IPIC President Shirly Ling, Professor Jialian Ling, said, "The anhydrous natural personal and home cleaning and disinfection powder replaces traditional chemical components to make powder, greatly reducing product weight and size, reducing 100% plastic packaging, 98% carbon emissions, transportation costs, and 95% storage space." Define Clean Limited "is brave enough to explore unknown fields and actively invests in research and development resources. Its technological achievements not only have practicality, but also demonstrate creativity and foresight, bringing users a very good technological experience."

Maintaining and visiting the SME IP Innovation Base, a small and medium-sized enterprise intellectual property innovation hub, aims to collect intellectual property opinions and suggestions from enterprises, understand their current production and operation status, as well as the development of intellectual property and innovative technology, further strengthen communication with enterprises, enhance mutual understanding and communication, and promote the sustainable development of a circular society in Hong Kong.
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